Never in my wildest dreams

…would I have imagined that this would be the career I have enjoyed for the past decade! If you need help creating, growing, or optimizing your business, let's chat today!

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RECENT BLOG POSTS

Ecommerce

10 Best Print on Demand Companies for Custom Products

Do you love the idea of earning money on something you have created but don't want to maintain inventory in case it doesn't sell? A print on demand business helps remove some of the risk associated with a traditional ecommerce store since you only purchase items as soon as someone…

Personal

Burnout and Boundaries

It's been just over a year that I shared with a few people that I was feeling burnt out. This post will be an honest look at what led to the burnout and hopefully help so you can recognize it and try to prevent it. New: Listen to the podcast…

Meta Advertising

The Post iOs Cheat Code? for Facebook Ads

That iOs update made a lot of marketers want to pull their hair out – ME included! I don't know if I realized the exact date ads started performing again, but I'm SO happy that the conversions are back in FULL SWING! In preparation for the iOs updates, I was…

Ecommerce

4 Ways to Make Your Business Essential

With the quarantine and shelter-in-place orders, celebrating a special occasion is tough. I've seen people doing car parades where they drive by a home and honk in celebration. I've seen some walking parades while maintaining the 6-feet safe distance orders. Those are sweet gestures for people to give and receive…

Wife, Mom, Entrepreneur

Hey there, I'm Andrea. I left the corporate “rise and grind” several years ago for the most challenging role of my life: stay-at-home-mom! That resulted in a blog and this accidental entrepreneur gig. I have learned so much since starting in 2008.

As a blogger and ecommerce store owner, I also partner with businesses as a fractional CMO and COO. I've helped e-commerce brands scale from 0 to 8-figures through cold customer acquisition and leveraging paid traffic while ensuring operational efficiencies are in place for continued growth.

I feel so fortunate to do meaningful work everyday that is challenging and fulfilling, all while never missing our boys' activities.